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“每日一图像”鹿人个展

  • 鹿人作品1
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展览时间:
2017-02-04 - 2017-03-10
展览城市:
江苏 - 苏州
展览机构:
鹿人画廊
展览地址:
苏州市平江路肖家巷30号
策 展 人:
鹿人

展览介绍

《每日一图像》是聚焦在了生活中随处可见的商业、工业的美术设计,每一天我们都面对着大量的图像,这些图像不同于文字所传达的准确信息,是模糊的,大概的,格式化的。

当我们扫过一眼超市上琳琅满目的食品包装,光饼干种类就有4、50个不同的选择,这个时候我们不自觉地就会关注包装。健康的饼干包装通常会有植物的图案、简约的包装,而巧克力饼干通常都颜色鲜艳、卡通化。在这样一个实体商业设计图像多过任何一种图像形式的时代(网络非实体化),艺术的价值性值得重新思考。

作为鹿人画廊的策展人,我从来不喜欢展示艺术家创作上自嗨自得这唯一一面,我喜欢结合创作背景和心境来用展览作为媒介向观众抛出一个疑点,或者话题。一件艺术品,除了精美新奇之外还不得不具备思考价值,以及对当下语境的反省。如果艺术单单只是传播精美和新奇,那任何一个包装厂都可以做出比艺术家更精致、新颖的作品。

这就是《每日一图像》的目的,通过绘画商业广告包装的行为来呈现艺术脆弱的、以及不堪一击的完美性。当我歪歪扭扭的写上包装上的每一个字符而不是印刷或者打印时,拉大了工业制作和艺术创作的距离。艺术,可以不美丽,不精致,也不昂贵。我们是否可以用不同的眼光去欣赏艺术?艺术是否可以带来思考价值和生命灵感?我不希望的是,艺术作品变得如同铝箔包装纸一般,仅仅是视觉的。

'Daily Exposure to Brands' is the name of this exhibition. Branding is a form of the image created for the sole purpose of consumerism. Every day, we are bombarded by these images: on the shelves of the supermarket, on the billboards, posters, buses, internet and even on people. They often serve its industrial or commercial use to appeal to the specific demography of consumers with the technique of symbolising and prototyping. Communication is efficiently carried out on these packagings that train our eyes to dull our sense of aesthetics and neglect details. By the time we realise, we have left with no identities other than what brands gave us, and blunted eye for beauty appreciation. I call it the disease of overexposure to brands.

Born in the 90s and a witness of the exponential consumerism growth of China; I am also the victim of the disease of branding overexposure. My scriggly replica of packaging designs is a cynical response to mass-produced advertisements and brandings. However, when local art scene worryingly emphasises on materiality, quality and novelty, I fear that the effects of these activities would not stop and will continue to affect more people, i.e. layering of brands on oneself would replace the interests on art forever. To relieve these symptoms, I believe artists should not be praised for their craftsmanship and creativities alone, especially not in this era where we can almost produce everything.

The process of my paintings is anti-industrial that involves only my hands with the seldom help of masking tape and ruler, resulted in scribbly letters and misshaped objects. Although my work severely abuses branding images with disfigurement and incompletion, there still left the traces of its content indication. Unvolunteringly arouses recognition within our minds as if we are scared for life by this knowledge of brands.

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(责任编辑:王芳)

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